The Project:
The project was to create a collection of trade show booths ranging in size from 60’x60′ down to 10’x10′ totaling 17 individual booths.The project also included designing an additional booth for a subsidiary company. I ultimately worked with multiple vendors to accomplish the final project. They were sent to over 250 shows the first year and won numerous “Best in Show” awards. I used an open layout that was more reminiscent of a cafe and we had a barista set up in the larger booths. I wanted to create a safe place to come and relax rather than a traditional trade show atmosphere. In the largest booth we utilized truss to hang a large fabric logo overhead which did two things: It enabled the booth to be located from anywhere in the show and it also softened the what would be harsh lighting in the trade show creating an even more relaxing environment.
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